Growing Your Handmade Business

Email Marketing for Makers: Why It’s Important and How to Get Started
Email marketing is a valuable tool every maker should be using. Discover best practices when it comes to email marketing and Canadian handmade.

How Canadian Makers Are Dominating Online and In-Store Sales With The Nooks
With demand for experiences at an all-time high, there's never been a better way to grow your handmade business than in the high traffic retail setting.

The Fundamentals of an Artisan Entrepreneur
Achieving success as a maker or as an artisan business seems easy at first, until you are actually doing it. Then questions abound: · Who will like my work? · Who will pay for it? · Where and how can I sell? · At which price should I offer it? · How do I make my passion for creating with my hands profitable?